Adpay Hires Shannah Breslin as Senior Product Manager
Englewood, CO – Feb. 26th, 2018 –Shannah Breslin joins Adpay as Senior Product Manager. She is responsible for directing overall product marketing efforts for Memoriams, Click-N-Buy Classifieds and evolving platforms. In her role, Shannah will also interface with the funeral home industry and media partners to conduct research into their needs in the obituary order entry and Classified marketplace spaces.
Shannah’s excellent technical knowledge and strong digital media background are key assets to her new role. With over 11 years of experience, encompassing both digital and print, Shannah is well-positioned to lead the Adpay product marketing team. A wide range of consumer marketing experience, gained from working with companies such as Carnival Cruise lines, The Melting Pot, Toyota USA and Kawasaki, uniquely positions her to add a fresh perspective to usability and client outreach. Shannah graduated from Cal State University, Fullerton with a BS in Business Administration, with an emphasis in Marketing.
“Shannah brings an extraordinary amount of web experience to our team.”, said Mike Heene, GM Adpay. “In addition to her role as Product Manager, Shannah is our liaison to Ancestry corporate for our meaningful new collaborative memorial platform, We Remember. Shannah is also charged with envisioning new digital projects, creating and optimizing revenue-generating platforms, developing strategies to engage users, and analyzing audience.”
“I am honored and extremely excited to be joining the Adpay team in Denver. Between the senior leadership team and evolving industry technology, great things are on the horizon with the team and product offerings at Adpay,” said Shannah.